Interactive
Data story
Climate indicators explorer
A lightweight exploration tool that helps non-technical stakeholders ask better questions.
One-person data viz studio
FYI Lab
Data visualization, exploratory analysis, and clear communication for teams that ship. Based in Reykjavík, Iceland.
Featured
2026
A compact portfolio for clear thinking
Short projects, sharp visuals, and a bias toward shipping. Replace the placeholders with your real work as you go.
Dashboard
Operations
Performance monitoring in one view
A single page that reduces reporting overhead and surfaces the few numbers that matter.
Explainer
Long-form
What the distribution hides
A narrative piece with annotated charts, designed to be shared internally.
Services
A simple menu, adapted to your context.
Data visualization & storytelling
Turn messy data into a clear narrative and a chart system you can reuse.
Dashboard design
Practical dashboards that stay fast, readable, and hard to misinterpret.
Exploratory analysis
Rapid iteration to find the signal, with reproducible outputs.
Availability
FYI Lab is a solo practice. The best projects start with a short brief and a quick call.
Email hello@fyilab.isReplace this email address with your preferred contact.
How to tell if you need help
Real-life signals that your data could be doing more work for you.
Bank
Risk
The same KPI means different things in different teams
If credit, product, and compliance don’t agree on definitions, the dashboard becomes a debate instead of a tool.
Polling
Uncertainty
A single headline number is doing too much
If your results need a footnote every time, it’s time for visuals that show margins, segments, and change over time.
Ops
Speed
Reporting takes longer than deciding
If you’re exporting spreadsheets weekly, the system is asking for automation and a clearer hierarchy.
Public
Trust
Stakeholders misread charts in meetings
If the chart needs narration to be safe, you likely need better annotation, scales, and accessible defaults.
Research
Repeatability
Every new question means starting from scratch
If analysis lives in one person’s laptop, you need reusable templates and a reproducible workflow.
Product
Focus
Your dashboard is a wall of numbers
If it’s hard to see what changed and why, you need structure: comparisons, targets, and a story thread.